Pryor, Oklahoma, located in northeast Oklahoma, is the hub of Mayes County commerce and business, and is a player in regional economics. From 1990 to 2001, Mayes County employment has increased by 41%, compared to a statewide increase by 41%, compared to a statewide increase of 29%. The effective buying income (EBI) of Mayes County residents continues to trend upward, growing from $128 million in 1982 to $516 million in 2002. Retail sales have grown comparatively from .964% of total Oklahoma sales in 1982 to 1.53% of total sales in 2002. The Pryor Daily Times is in the Tulsa, OK DMA. The Pryor Daily Times offers ROP and insert advertising opportunities in its daily and Sunday circulation. Echo Media has direct relationships with over 7,500 newspapers providing tremendous local coverage.